Course Fee: INR 1,69,200/-

AICTE accredited

Online MBA -
Marketing Management

MBA in Marketing Management is highly popular among management students. At DY Patil Centre for Online Learning, Pune (DPUCOL) the online MBA program focuses on essential marketing and business principles, emphasising market research and planning for effective service promotion and sales.

The course enhances Communication skills, Analytical Skills, Executive and Leadership Skills, Integrating Skills, and Product Management Skills so that learners can easily thrive in the marketing world. After the course completion, the learner can identify the market choice and requirements using deep analysis of competition, economics, and demand.

What Are the Benefits of Online MBA Comfort Learning Platforms?

Flexible Learning:

Tailored schedules and adaptable locations to suit your educational needs.

Skilled Instructors:

Receive instruction from top-tier professionals during live sessions.

Relevant Curriculum:

Course content developed by industry experts to align with current business trends.

Guidance for Success:

Receive career advice and support for professional development and progression.

Interactive Classes:

Engage in dynamic virtual sessions, webinars, and live discussions.

High-tech Teaching Techniques:

Utilize digital resources and innovative methods to enrich your online learning journey.

Syllabus

Principles & Practices of Management
Organisational Behaviour
Management Accounting
Managerial Economics
Business Communication
Research Methodology
Environment Awareness and Disaster Management

Human Resource Management
Marketing Management
Financial Management
Operations Management
Management Information System
Strategic Management & Business Policy
Entrepreneurship Development

Consumer Behavior
Marketing Research
Sales & Distribution Management
Product and Brand Management
Retail Management
Marketing of services
Generic Elective-I - Digital Marketing \ Business English

International Marketing
Integrated Marketing Communication
Generic Elective-II - Soft Skill \ Business Ethics and Corporate Governance
Project Work Report

Who can Apply?

Candidates who have completed a Bachelor’s degree with a minimum of 50% marks for the general category (45% for the reserved category) in any discipline can apply for an online MBA program.

Fee Structure

A scholarship of Rs 10,000/- will be offered to MBA students who will make payment of full fee in single or two transactions within 15 days.

Degree Programme - Online MBA

Student Category	Scholarship	Sem I	Sem II	Sem III	Sem IV	Total Fee
Indian Civilian	NA	₹ 45,000	₹ 45,000	₹ 45,000	₹ 34,200	₹ 1,69,200
Indian Defence / Differently Abled	5 % on Tuition Fee	₹ 45,000	₹ 45,000	₹ 45,000	₹ 27,200	₹ 1,62,200
International Students	NA	$800	$800	$700	$700	$3,000

Course Highlights

Engage in live and interactive e-learning sessions.

Participate in live, interactive virtual classrooms

Participate in chats and webinars with educators and industry experts.

Join webinars hosted by industry leaders

Weekly planner for online sessions.

Interact with esteemed faculty through chats

Connect with active alumni networks.

Engage in group discussions via live chats

Join mentor-mentee programs.

Online academic sessions and weekly schedules

user-friendly Swayam to enhance the online learning experience

Job Profiles

Market Research Analyst

Sales Management

Product Manager

Digital Marketing

Business Development Manager

Frequently Asked Questions (FAQs):

Pursuing an online MBA can open up doors to new opportunities and potential for salary increments. Online MBA prepares you to face the challenges in the marketing industry and leads your way to success and career advancement.

The average salary of an MBA in marketing is around ₹ 90,000/month. A candidate working in the marketing department gets a surplus bonus for their performance for the month adding income. An MBA in marketing is one of the most popular management courses.

An online MBA is good for career development and advancement. As per the survey, an individual can get up to a 50% increment in the marketing field after the online MBA degree course.

A graduate in any discipline with a minimum of 50% marks from a recognized university can apply for the online MBA course. There is no minimum work experience required for admission to the online MBA program at DPUCOL.